Ask any business owner how stressful it was to start their business, and many of them will tell you it’s one of the scariest and most rewarding things they’ve ever done. It’s filled with highs and lows, big wins, hard...
Whether you’re looking to engage new customers or increase customer loyalty, social media can be a vital tool for your business. Here are some tips on how to engage and retain customers through social media, and how to build their...
One of the biggest challenges in running a small business is getting your name out there. For many small businesses just starting out, most have little to nothing set aside for marketing. Which means every opportunity for free marketing needs...
One of the biggest challenges in running a small business is getting your name out there. For many small businesses just starting out, most have little to nothing set aside for marketing. Which means every opportunity for free marketing needs...
Building a brand through social media isn’t easy. It takes time and commitment to build an audience and a following. This may be something you’ve read a thousand times on different blogs. If you’ve already invested in social media and...
Instagram is now the second largest social media platform behind Facebook. Have you ever looked at a profile on Instagram and just said, “WOW! This page looks amazing!”, and then followed a person or brand simply because of what you...
Has this ever happened to you…. You sit down at the computer, ready to put together social media posts for your business and *bam* writer's block. One day you’re full of ideas, and the next, it’s the blinking cursor of...
So you’ve decided to start a business. Congratulations! Your next step after creating a business plan is figuring out how to let everyone know that you have a business. You can of course talk with friends and family, put info...
I love the holidays. There are some things that come out during the holidays that I can’t get any other time during the year. I love decorating the house, and my husband looks forward to eggnog and pumpkin pie. Every...
For any business, creating awareness around your brand and bringing customers through to the point of purchase is often the single biggest challenge in getting your business going. As business owners, we know how to close the deal face to...